The Federal Trade Commission (“FTC”) is poised to review its “Green Guides,” a series of guidelines issued to help marketers make nondeceptive environmental claims that comply with federal regulations. Guidance is supplied for claims about a product or its packaging, claims made in connection with a sale or service, and all forms of marketing claims. This post was originally published on the Cardozo Arts & Entertainment Law Journal website on September 20, 2022. The original post can be accessed via the Archived Link button above
Green products are red hot, but defining what “green” means is difficult. Consumers are faced with a...
The Federal Trade Commission (FTC) protects consumers from unfair and deceptive business practices. ...
Since the 1990\u27s there has been a continuously growing movement among advertisers to appeal to co...
The Federal Trade Commission (“FTC”) is poised to review its “Green Guides,” a series of guidelines ...
In 1992, the Federal Trade Commission created the Guides for Use of Environmental Market Claims, wit...
Three years after implementing its advertising guidelines for environmental marketing claims, the FT...
Fraudulent and deceptive environmental claims in marketing (sometimes called “greenwashing”) are a p...
Many consumers seek to purchase environmentally friendly products and companies have responded with ...
About one-third of Americans, and upwards of 50 percent of consumers worldwide, say that they are wi...
Environmental marketing issues have captured the attention of consumers, manufacturers, government r...
Over the past 37 years since the term greenwashing was coined, there have been sparse attempts to re...
H&M’s 2019 “Conscious Collection” promotional images juxtapose lush green gardens with a hazy city s...
The term “greenwashing” refers to false or misleading environmental claims in advertising. This Note...
This Note joins a rising chorus calling for government regulation of green marketing claims. It atte...
Environmental marketing has grown dramatically in response to consumer preferences for environmental...
Green products are red hot, but defining what “green” means is difficult. Consumers are faced with a...
The Federal Trade Commission (FTC) protects consumers from unfair and deceptive business practices. ...
Since the 1990\u27s there has been a continuously growing movement among advertisers to appeal to co...
The Federal Trade Commission (“FTC”) is poised to review its “Green Guides,” a series of guidelines ...
In 1992, the Federal Trade Commission created the Guides for Use of Environmental Market Claims, wit...
Three years after implementing its advertising guidelines for environmental marketing claims, the FT...
Fraudulent and deceptive environmental claims in marketing (sometimes called “greenwashing”) are a p...
Many consumers seek to purchase environmentally friendly products and companies have responded with ...
About one-third of Americans, and upwards of 50 percent of consumers worldwide, say that they are wi...
Environmental marketing issues have captured the attention of consumers, manufacturers, government r...
Over the past 37 years since the term greenwashing was coined, there have been sparse attempts to re...
H&M’s 2019 “Conscious Collection” promotional images juxtapose lush green gardens with a hazy city s...
The term “greenwashing” refers to false or misleading environmental claims in advertising. This Note...
This Note joins a rising chorus calling for government regulation of green marketing claims. It atte...
Environmental marketing has grown dramatically in response to consumer preferences for environmental...
Green products are red hot, but defining what “green” means is difficult. Consumers are faced with a...
The Federal Trade Commission (FTC) protects consumers from unfair and deceptive business practices. ...
Since the 1990\u27s there has been a continuously growing movement among advertisers to appeal to co...